This week we feature part two of our coverage of this topic. Special Guests Seth Berg and Adam Parsons The music press has been filled with headlines over the past couple of years about companies like Hipgnosis, Primary Wave, Round Hill and others making moves to acquire the rights to some very big artists for huge amounts of money. Bob Dylan reportedly received $400M for his, other deals were even bigger. But what is the story behind these deals and why are they happening now. Ace is joined this week by frequent contributor and publishing expert Seth Berg as well as Ace's long time business partner (and artist management expert) Adam Parsons. Enjoy!